Piccinno Strategic Marketing | B2B Marketing & Growth Consulting

Clearer Strategy. Stronger Growth.

We help B2B businesses turn marketing complexity into measurable growth through strategic consulting, account-based marketing, and expert guidance that connects strategy with execution.

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Beyond Strategy ↓

SERVICES

The Right Strategy. The Right Support.

Account Based Marketing

Focus your marketing and sales efforts on the accounts that matter most. We design tailored ABM strategies that deepen relationships, align teams, and drive growth across high-value accounts.

Account Based Marketing

B2B Marketing Strategy

Turn business objectives into a clear marketing strategy. We help you sharpen positioning, prioritise opportunities, and develop integrated go-to-market plans that support measurable growth.

B2B Marketing Strategy

Marketing Advisory

Strengthen marketing decisions, capabilities, and performance through independent expert guidance. From audits and mentorship to team development, we help you navigate challenges with confidence.

Marketing Advisory

BEYOND STRATEGY

Practical solutions and learning experiences that turn strategy into action.

AI-Powered Managed Outbound

Work priority accounts with signal-driven outreach, personalised experiences, and strategist-led campaign management.

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Workshops & Masterclasses

Strengthen your team's capabilities through interactive, expert-led workshops designed around real business challenges.

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ABOUT PSM

Strategic Thinking. Practical Execution. Measurable Impact.

Piccinno Strategic Marketing is a boutique B2B marketing consultancy helping businesses navigate complexity, sharpen their strategic direction, and translate marketing investment into meaningful commercial outcomes.

We combine strategic expertise with practical execution, working closely with business leaders and marketing teams to develop tailored approaches that align with their priorities. From B2B marketing strategy and account-based marketing to advisory, capability development, and AI-powered outbound, our focus is on solutions that deliver real business value.

Founded by Paola Piccinno, an international marketing strategist with more than 20 years of experience, the consultancy brings a global perspective shaped by senior marketing roles across Europe, the Middle East, Africa, and Asia-Pacific.

Paola's background spans global technology organizations, enterprise B2B environments, and high-growth businesses. Alongside her consulting work, she contributes to marketing education, mentoring, and professional speaking engagements.

Her experience and international perspective are central to PSM's approach: combining strategic clarity, commercial understanding, and hands-on expertise to help businesses move forward with confidence.

Testimonials

TESTIMONIALS

“Paola brings a wealth of knowledge and confident expertise in B2B marketing. She is also authentic and this means that she will do what's right and not just what is pleasing to hear.”

Mansi Trivedi

Senior Strategy & Insights Director at Transmission Agency

Clients